Announcement Sizzle

MasterClass Brand Refresh

A cinematic update to the streaming platform’s look and motion identity. As part of the rebrand we created a beautiful class open inspired by classic cinema, as well as an energetic sizzle to announce the rebrand.

This work was created and produced at Gretel
Please see the full Case Study here

Check out the MasterClass press release
Read about the impact of the rebrand on Forbes

Sonic Branding by the brilliant Antfood

Role: Motion Director, Animator

The Class Open plays before all MasterClass Classes

Sample Promo

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